Enable paid upgrades to Bio tickets online after agency/company booking is made, so employees can override restrictive company policies and gain more level points

In order to maximum cabin factor, offer Eurobonus tickets on all flights

Collaborate with public transport companies at popular destinations to reduce car usage.

Introduce an option during the booking process for passengers to offset their carbon footprint by contributing to environmental projects, with SAS matching portion of it.

Mount small blades on the side of the wheels to make them spin by themselves before landing to reduce tyre wear upon contact with tarmac.

Almost all passengers have their own phones/pads these days. Keep them connected with *good* wifi and IFE wont be needed, massive weight savings.