Build in feature with EB for status ladder climbed by paying for sustainable fuel, checking in with light luggage, opting for climate neuatral meals and EV taxi to plane

Find ways to allow tax-free purchases to be done in departing airport and to be picked up at the airport were I land. It could save a lot of weigh/fuel.

Enable paid upgrades to Bio tickets online after agency/company booking is made, so employees can override restrictive company policies and gain more level points

Incentivize sustainable behavior, e.g. a small reward for bringing your own coffee cup. This can also be sold by SAS in the Eurobonus store or in flight.

Stop tankering on flights, lighter aircraft less fuel burnt and on shorter flights possibility to save deicing.

Complimentary Arlanda Express ticket when booking a flight to/from Stockholm