To increase loadfactor, sell standby memberships to youth passengers who are by nature more flexible. Stable revenue for SAS, increased load factor, more youth mobility.

SAS connects Scandinavia with Europe, through hubs and trains. Fly to a hub, get a train to your destination.

Use larger packages for the most consumed drinks, instead of handing out endless amounts of cans (less garbage, less weight on board) .

Find ways to allow tax-free purchases to be done in departing airport and to be picked up at the airport were I land. It could save a lot of weigh/fuel.

Use modern IT to implement dynamic codesharing, providing an interline journey following an optimized flight plan, rather than a static agreement.

Serve sustainably grown coffee and tea on all flights from farms that are certified as carbon offset due to their farming practices