Flyers sponsor local green projects tied to their flight emissions, receive progress updates, and earn rewards, creating real community impact and emotional connection.

Stop serving food/snacks/drinks on the shortest flights and instead implement grab and go lounges. Saves weight and can give customers greater choice.

Possibility to book and pay a trip with a certain mileage accrual, tell SAS that you do not want to fly the trip and receive the miles and segments even without flying.

Complimentary Arlanda Express ticket when booking a flight to/from Stockholm

Incentivize sustainable behavior, e.g. a small reward for bringing your own coffee cup. This can also be sold by SAS in the Eurobonus store or in flight.

SAS should incentivize off-peak flights. Lower ticket prices on empty aircraft will reduce peak demand and the emissions caused by congestion and delays.