Always aim for fully booked flights; if not, find the best solution to optimize occupancy and efficiency.

Sponsor projects that can help build renewable energy sources, like wind mills, solar panels. Additionaly work with selected airports on becoming carbon neutral

Mount small blades on the side of the wheels to make them spin by themselves before landing to reduce tyre wear upon contact with tarmac.

For flights with a lot of empty seats, open more award seats short time before departure.

For every mile the aircraft flies overseas, SAS commits to a certain amount of plastic being removed from that ocean.

Tell the story on-board in the IFE to attract more companies that want to get involved and contribute!