Meals included in the ticket fare are by default vegan (should be cheaper for SAS) and if meat dish is desired then it is a special order at an additional cost.

Sell biofuel to companies in bulk to lower their CO2 emissions and fast track the green transition. This would simply corporate action and speed up climate transition.

Motivate and educate travelers and employees more on how to travel more environmental friendly, and illustrate the benefits of choosing the path towards sustainability.

SAS uniforms from sustainable, ecofriendly, and recycled materials made ethically

Experience luxurious, eco-friendly travel by flying with sustainable fuel, earning rewards, and enjoying green packages with certified transport and hotels.

An incentive to make longer trips rather than shorter trips would make traveling with air more sustainable.