Display a flight's estimated carbon footprint on the SAS booking site so travellers can choose the most carbon-efficient routing.

Do not carry tax-free goods on flights. Use as online service and if necessary in partnership with partners allowing pick-up at airports.

Eliminate plastic bottles by installing onboard refill stations for reusable water bottles, encouraging passengers to bring their own bottles, and reducing plastic waste.

Always aim for fully booked flights; if not, find the best solution to optimize occupancy and efficiency.

Encourage food suppliers and distributors to use more sustainable and healthy packaging in the food that gets served.

Develop solar-powered aircraft with energy storage systems to enable fully renewable, zero-emission long-haul flights within the next decade.