Turn old blankets, uniforms, seat covers into bags, carpets, pillow cases, etc. Upcycle old materials into unique collectibles to sell in the EuroBonus shop.

Enable paid upgrades to Bio tickets online after agency/company booking is made, so employees can override restrictive company policies and gain more level points

Offer a ”Sustainable Comfort Kit” with eco-friendly amenities like reusable water bottles, organic snacks and bamboo sleep accessories

When I am flexible for when to fly, I would be open to SAS selecting the actual flight, getting to fewer, fuller flights.

Let the customer choose different carbon off-sets upon purchase of tickets. It can also include options that boost great projects.

Dynamic seating - people with checked in baggage should be placed towards the rear of the plane as they are more likely to have to wait anyway on arrival at destination.