Display a flight's estimated carbon footprint on the SAS booking site so travellers can choose the most carbon-efficient routing.

In Scandi all tap water is great. Sell SAS water bottles onboard which are made to be reused = able to buy for points, pre-order as well. And then load tap water onboard.

Cut the knives and fork in the breakfast box, we only need spoon for yoghurt. There's no need for one glass per item

In M class on Intercontinental flights reduce the usage of plastics, ask the passenger to keep their glass for the entire flight before collecting it for recycling.

Encouraging standardized suitcase measurements and/or using AI to plan and stack luggage for saving space and even out the plane in regards to weight.

Present sustainability data for the flight in the infotainment system, with for instance bio-fuel stats, # meals pre-selected and how much carbon emissions was saved.